C2 stands for “See to.”
It means we look after your marketing as if it were our own, and every month you'll see what it's bringing in.
Who we are.
We C2 Marketing is part of C2, built by founders who've been running businesses of their own since 1996. So we look at your marketing the way a business owner does, and judge it by the enquiries, quotes and jobs it wins you.
We've seen, up close, what happens to service when a business like ours becomes part of something much bigger. The personal touch quietly slips away, and clients become account numbers. So we built C2 to be the opposite.

We're based in Farnsfield, Nottinghamshire. You'll know the people looking after your marketing, and they'll know your business and your customers. We'll explain everything in plain English, and if something isn't earning its keep, we'll say so. Honest, hands-on marketing that brings in the work, so you can get on with doing it.
How we got here.
- 1996
Our first IT business.
We started Custard Technical Services and grew it for more than 25 years, until a global IT provider bought it in 2022.
- 2020
We started building Tora.
Our own platform. Today it runs the whole business, from sales and quotes to support and billing, with AI built in.
- 2025
We founded C2.
We set up the C2 Technology Group, and our IT business, running since 2020, became We C2 IT.
- 2026
We C2 Marketing.
The marketing we'd been doing for clients gets its own name, alongside IT, software and automation.
Who does the work.
Our own team does all of it, with no freelancers or outside agencies.
See the workYour marketing
Who does it- WebsiteDesigned, written and built
- Google AdsSet up, run and checked against work won
- SEO and AI searchHealth checks, content and fixes
- Content and socialWritten for your customers
- VideoMade and edited
- OutreachEmails, newsletters and prospecting
Our teamIn-house
Part of something bigger.
We C2 Marketing is part of the C2 Technology Group. C2 is employee-owned: the people doing your work own a share of the business, and there are no outside investors. When your marketing needs something technical, the rest of the group is on hand.
We C2 IT
IT support, Microsoft 365 and cyber security.c-2it.co.uk SoftwareWe C2 Software
Bespoke software, system integrations and workflow tools.c-2software.co.uk Automation & AIWe C2 Automation
Automation and AI systems for homes and businesses.c-2automation.co.ukWe C2 Marketing
Websites, Google Ads, SEO, content, video and outreach.Let's make your marketing pay.
Book a 30-minute call. You'll leave knowing where your website and ads are losing enquiries, and what we'd do about it.